Naked Trails 🐻 🍑 ✅
Bear Naked Granola


There’s nothing as freeing as hiking naked. But sadly, confusing laws and prudish cultural biases against nudity in America make it difficult for naked hikers to know which trails are safe. 

So on National Nude Day, Bear Naked Granola stepped in. We partnered with Outside Magazine and, using their GAIA GPS app, set out on a mission to blaze America’s first (un)official nude trails system, mapping the country one naked-friendly trail at a time. Learn more at BearNakedTrails.com


Cannes Lions--Silver Lion



Case Study



Film



Site




The Guide to Hiking Naked: The Essential Handbook for Nude Hikers

1st Place Winner of 2024 PRINT Awards - Brochures and Catalogs







Naked hikers rejoiced 🥹







Senior Copywriter: Kelley Barrett
Senior Art Director: Katie DiNardo
ECD: Sam Shepherd
Producer: Natalie Dahl
Designer: Kyle Poff